services

strategic planning / design audit

Identify opportunities or gaps within your product range

Crombie Anderson can conduct a design audit for you, which focuses specifically on ways of improving your current product offering. This may indicate a number of things

• Redesign to establish unique selling points through defensible IP
• Redesign to replace obsolete components
• Redesign to comply with incoming regulations
• Redesign to improve reliability or usability
• Value engineering to regain lost margin
• Design migration to suit higher manufacturing volumes

If your market is already crowded, and you need a new product with strong IP, Crombie Anderson can help you find those vital gaps, and conceptualise new offerings to fill them.