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Industrial Design

Crombie Anderson knows that product appearance lies at the heart of many purchasing decisions, not just initially attracting the customer, but confirming a perception of value that persists with the buyer long after the decision to purchase.
The sleekest design will however be shunned by end-users if it fails to combine practicality with good looks.

The key to good industrial design is a harmony of aesthetics, ergonomics and usability and suitability for volume manufacture

Throughout the creative design process we make extensive use of CAD, foam, fabricated and rapid prototyped models to evaluate product configuration ideas, man-machine interface and appearance detail.