Royal Highland Show

For the past three years, Crombie Anderson has worked with the Royal Highland Show to increase footfall by attracting new audiences to the event. Design concepts were developed around the theme ‘For All Walks of Life’, targeting the different audiences through unique ‘active’ images of people’s feet. These images target new and existing audiences in an ‘eye-catching’ manner. The bold and informative approach is applied to a range of media including buses, national press and magazines.